Automated Library System and Integration of Automated Library System Essay Example for Free

Automated Library System and Integration of Automated Library System Essay For the past century, change occurred rapidly in professional industry and has posed significant challenges to those who always tries to be the leader in the professional field. The information waves or some called the information revolution triggered by the rising of networking technologies and personal computers has also impacted to an institution that is quite unknown to some but essential to the community, the library institution. Libraries, as we know of as buildings with stacks of books, magazine, news, files, periodicals and signs of silence all around, may face its extinction someday. One may not run to the library or a librarian for information, but to ones own computer which is the basic of automation. The uprising of globalization, marketization, and privatization had bring significant changes the long-held political and economic beliefs. Governments and social sponsors have been propagating that social institutions—be they hospitals, schools, colleges, and libraries—become self-sufficient if they are to purposefully work and demonstrate their relevance and competence to their clients. Institutional excellence will now have to be achieved through the arm race of technologies rather than through rules, regulations and controls.. Librarians and information managers, therefore, are being asked to generate revenue to become self-sustaining as much as possible. In Malaysia, libraries and information centers have begun to realize that marketing of information products and services is an integral part of administration, especially as a means for improving user satisfaction and promoting the use of services by current and potential users. The main arsenal for libraries in Malaysia can utilize would be the automated library system and integration of automated library system. These systems has proven that it can improve substantially the services that a common library can offer. An integrated library system (ILS), also known as a library management system is a system for a library, used to track, orders made, items owned bills paid, and patrons who have borrowed. An Integrated Library System usually consist of a type of relational database, software to interact with that database. Then there’s user interface that would interact with user and also patrons of the library. There are also modules which include acquisition, circulation, cataloguing, serials, OPAC (public interface for users). These features ease the user of library in their research or other tasks. However these systems are strangers to most library institution in Malaysia. It has been implement in only a handful of institutions such as UiTM , UM ,UTM and few more private institution. This scenario happened not because Malaysia don’t have such capabilities to grab these technologies but lack of marketing strategies to in promoting the use of such systems. Three main factors, namely the information explosion, the technology revolution, and escalating library costs are responsible for encouraging the library profession in Malaysia to develop a marketing approach in its operations and services. Some information service managers feel that marketing is inimical to the nature of their activities. But with steep competition from other institution in the country, marketing is a factor for survival. There are some radical marketing strategies in order to market information systems library in Malaysia that can be apply. These strategies can be interpreted by the market the market targeted , extraordinary plans that could raise attention and also drastic measures from the national bodies and major institution and organizations. Market or target users for information systems library in Malaysia must be thoroughly defined first in order for the technologies to grow in our soil. In Malaysia, the target public and audience would be mostly students which consist of various layer of education level. Their needs and demands in library services such as navigation, guides in their research can be fulfill through the systems. By studying their likes would help in plans of promoting the system and also could meet the target audience easier Introduction of the system or better yet the education of the systems’ use and functions to the public is prior in marketing the information system. Malaysia has various kind of media channel such as the radio, television, satellite channels and vast amount of printed materials. Advertising the information systems in libraries by making a short clip with a twist of a little drama and education in the system’s role assisting users to their needs. The education should also be consistent and updated periodically to refresh audience’s knowledge and awareness from time to time. Integration of information system through networking can also be a good marketing strategies for institution in Malaysia since the distance is no more a factor and a mutual bond already existed between education institution in Malaysia. This could help a wide spread of information system network which applies the same system and processes wherever its located in the country. This could ultimately be far more efficient for the users ( mainly the students) in using the system anywhere they want since it would incorporated the same user interface , functions, database . Technologies has also developed a new kind of attraction for the users nowadays. It offers applications and software that allows users to interact with each other , socialize through wire, gain information and keep updated through high speed network. Information system in libraries and integrated system can absorb and assimilate this application in its chain of function which would be more interactive and give the users more experience of the cyber networking via an information system in a library. Also, some more value add to the systems could attract more library user such as networking andweb browsing which would help the customer expand their search wider. There are also marketing strategies that could be implemented throughout government assistance is standardizing all the library institution by ensuring that every library in the country must be equipped with the automated information and integrated system. Although it is a quite a risky and costly for some , but the services would surely improved and would extend the image of libraries in Malaysia as a benchmark for other institution in the country. The government could also help promoting and marketing this system by introducing it to the primary and secondary level education in form of a mini automated system that can easily be used by those ages of kids in their own school library which would familiarize and make them easier to adapt to the real system in the future. Another strategies in extending the information system is through the enhancement of library personnel ‘s professional knowledge and skills for marketing the information system and services that a library offer. Library personnel should enhance their professional skills with technical knowledge and diverse skillset. This would drastically changed the user perception thus promoting the system in a way of its own. Conclusion is that these automated library system and integration of automated library system in Malaysia will succeed if the campaign focus on some important aspect of the process such as increasing the clientele and reaching out to them. Unless the information is used , it is major waste to the resources. Other than that, always ensure that product innovation and flexibility always evolve throughout the period and the financial viability for the whole process maintained at a safe level. There should also some kind of awareness and cooperation in between major organization , government ,institution and the user itself . With all that , it would not be impossible for library institution in Malaysia can also change and compete with other international institution that has long exceed us in information technologies and libraries management.

Carnivore :: Research Papers

Carnivore No one can speak for all Americans in deciding the trade-offs between equal protection of the laws, privacy, and fearless exercise of democratic freedoms. - Rob Geis Envision a future where every action you make is recorded and reviewed by unknown means — A world where a government spies on its own citizens more frequently than other nations — A government that reads everyone’s email, in order to try to thwart unpreventable actions. Does this sound like a science fiction story? Well it is not; this is a reality according to civil libertarians. Ever since the U.S. Federal Bureau of Investigation's (FBI) program, named Carnivore, was introduced to the world in 1999, civil libertarians have been up in arms claiming that Carnivore violates civil human rights. This claim and others about Carnivore are shortsighted, because there are misconceptions about Carnivore itself. Carnivore is not a vicious wolf, eating its prey (email) at will; it is a harmless puppy, which can barely open its eyes; I will go into some detail on what Carnivore is, why it causes commotion, and why it is inadequate to do any good. It is the role of any gover nment to protect its interests and its citizens. Carnivore does not live up to its expectations, but if used effectively can capture some criminals. History of biting Carnivore is a third generation on-line protection program. In â€Å"How Carnivore Works† by Jeff Tyson, he states, "While information about the first version has never been disclosed, many believe that it was actually a readily available commercial program called Etherpeek" (Tyson, 2). The second generation, Omnivore, was deployed in 1997. Information about Omnivore has not been public until recently. The third generation, DragonWare Suite, was introduced in 1999 which contains three parts, â€Å"[1] Carnivore - A Windows NT/2000-based system that captures the information. [2] Packeteer - No official information released, but presumably an application for reassembling packet into cohesive messages or Web pages. [3] Coolminer - No official information released, but presumably an application for extrapolating and analyzing data found in the messages† (Tyson, 2). In short, Carnivore is a program within the DragonWare suite that captures email packets from Internet Service Providers (ISP's) in order to prevent criminal actions that are conducted through email. According to Tyson, â€Å"The FBI plans to use Carnivore for specific reasons. Particularly, the agency will request a court order to use Carnivore when a person is suspected of: Terrorism, child pornography/exploitation, espionage, information warfare, or fraud† (Tyson, 5).

Amazon.com and Porter’s Five Forces Essay

Introduction In the early 1990s, the Venture Capitalists and Banks reviewed business models of books, CDs, electrical appliance retailers which were majorly confined to brick and mortar stores and simple operations. But they would be surprised to view the business model of Amazon.com Inc, which has used the internet to gain competitive strategic advantage and personify most of innovation metaphors. This analysis of Amazon.com Inc has Porter’s five forces model, which consist of Supplier’s Power, Customer’s Power, Threat of New Entrants, Threat of Substitutes and Degree of Rivalry, respectively, being conscientiously used in respect to our chosen company, to determine whether Amazon has benefitted in terms of competitive advantage by its different-than-others business model, or has it not. The rest of this research answer is organized as follows: first we shall look at why we chose Amazon, and then we shall study the five forces given in the same progressive order as above. Th is is finalized by our conclusion, where the research answer is stated clearly. Why Amazon Being one of the largest online retail companies in the world (Forbes), Amazon.com has clearly stated its position in the dominant market analogies. Emerging in the early 1990s (the era of .com boom) the firm was one of its own kinds of innovation. The firm sells everything from books, DVDs to kitchen appliances and jewellery. The firm’s other operations are: providing content production and computing services to various firms. So, all this was basic data about the company which looks great on paper, but the quality in Amazon which led us to choose it as our company was persistence towards transforming. To survive and grow in today’s complex business world where words like stability don’t matter anymore, you need to change and transform constantly according to situation and time, which Amazon has done very nicely. First of all, it survived through the dot com bust due to it having an innovative business model with less cost formula. Then to expand, they went further than books to bring in most of easily shippable goods. Amazon came through once again to satisfy a new customer – IT community, which required new resources, and a new business model. This was in 2002. In 2007, it further innovated to launch the kindle eBook reader (which currently is a  tablet computer). This product required Amazon to be a hardware producer as well as digital media software. And the success of Kindle showed that Amazon had the ability to respond to market needs, and to transform, not just once, but time and time again, to deliver the demanded product for both customer satisfaction and growth of its business. These support our choice of choosing this company. Supplier’s power There are two major supplying fields for Amazon’s (according to the sales structure of the firm), namely; electronics and book sectors. With those suppliers related to supplying books in terms of their bargaining power have proved to be at a minimum (or limited) level ’cause of low concentration that directly adds to the firm’s value overtime. The out-coming factor to such relativity is large number of book sellers present in the market. In such manner, Amazon is readily open to select its own suppliers for books once there is a distortion of material nature of things. Other sector that the firm’s sale figures are heavily dependent upon is electronics. In such case the bargaining power for electronics suppliers is relatively high. The only reason present for this explanation is the low costing structure that Amazon presents for its electronic goods to sell. In such manner they are not collecting their deliveries straights from the parent companies rather they opt for its second dealers, which have more bargaining power (price mechanism that outcry’s the related market dependences). The nature for such power is the presence of fewer dealers for the supply or if the firm wants to switch to other suppliers then their pricing could be different (generally higher than market price). On an overall we can say the bargaining power of suppliers fluctuates from low to mid-high (taking overtime factor into account that directly proportions the book sector) Customer’s Power Such power is generally related in the manner how a customer selects, carry forward and considers his / hers buying options. In terms of online retailing, customers are having high bargaining power. If they see other  sites selling at different costing they’ll shift the choice of not selecting Amazon.com. Sometimes customers are over possessive in terms of product selection. So they want hand touch to their selections. In accordance to that online retailers are at a diminishing level as there are markets to look for (such could also be a case of buyer’s customisation). Another way to look for such scenario is the manner in which the industry provides product quality. Amazon.com being regarded as a superior firm in terms of product quality, so its costumers purchase more on it rather going to the markets. This also adds value to the firm by creating more customers over the years. Considering the fact that Amazon.com do not operate any of its retail outlets, there are saving, accordingly. It’s in the business nature of the firm to transfer that saving directly to buyers in terms of low pricing of its goods, and in that causative approach Amazon.com enhances its value. Being more customer centric firm, it satisfies more customers and due to that reason the firm has more offering than any other industry in such field. To conclude, the above reasoning for the customer’s power to bargain and industry’s ability to attract more, we say that it fluctuates mid to high. Threat of New Entrants Majorly this relates to barrier to entry into the current segment of the market (online retailing). In such field (at eh present financial scenario) threats of new entrants are low. Beating Amazon.com is at its performance scale is a tough job for any new .com enterprise. It may take years for a new firm to get into form working in present financial world (concerning stock market fluctuations, investment hedges etc.). For any E-commerce firm to develop requires a start-up strategy and stable working environment; that is only possible when there a suitable financial induction and better approach to day-to-day problems. Strong distribution and supply network is the basic necessity for an online retail company. The manner in which big firms such as Amazon.com, eBay, Alibaba; operates, they have evolved overtime to get their goods to the end consumers. Geographic factor is better for the firm’s competitive advantage. Amazon.com withstand a better than any other firm, by operating as product and service differentiation to attain maximum locality it can. (a view in accordance to the working nature  and size of Amazon.com) http://www.wikiwealth.com/five-forces-competitor:amazon:geographic-factors-limit-compe Pricing structure and capital requirements always pose a extradition to new retailing firms as these costs associated to them are usually high. An economy of scale is widely looked upon a changing mechanism for a firms operating level. Amazon.com has this factor in high nature as it is able to limit its cost governing operations which in case of new entrants is high. Governmental policies could sometimes hold a newly formed company not the start up or disrupts its operations in middle as it might not be in the proper nature of working (legal concerns) (Chapter 2 page 85 book – exploring corporate strategy) Threat of Substitutes Having market for goods diversified, there are number of options available to purchasers while selecting a particular choice of their own. Online stores, direct outlets, discount shops, stands; goods can now be purchased anywhere and any-time (no need for going online every-time; but yes the comparison can be made). Taking example for book purchase; such can be bought from number of book shops or news-stands at much more cheaper price (taking a margin of interest). Other could be music selection; iTunes, radio stations or recording on one’s own are close substitutes for online purchase. Only thing to argue here is the nature of physical presence or being virtual about a shopping item. By taking such notice, threat of substitutes in case of Amazon.com is high. Degree of Rivalry Market adjusts in accordance to the compelling nature of firms to attract consumers. More product diversification leads to empowering market to produce rivalry among providers of it. Amazon.com being of the key player in such market capture faces strong competition from its rivals (such as eBay, Alibaba, Barnes & Nobel, Wal-Mart etc.) Growth rate [in %] (Source: NASDAQ) INDUSTRY 2014 2015 Amazon.com 195.36 132.47 Wal-Mart 3.82 9.10 Barnes & Nobel -189.66 2.38 Ebay 8.65 14.11 Amazon.com hold a strong future forecasts in terms of growth rate. (could also be a measure to predict industry development towards market behaviour) But when we consider sales revenues into account for the year 2012-13 http://www.forbes.com/sites/walterloeb/2013/07/24/alibaba-a-threat-to-amazon-ebay-walmart-and-everyone-else/ Source: Forbes In billion $ Alibaba 170 Amazon.com 95 EBay 75 There is a clear presentation of how market can integrate companies in terms of revenue capturing in the same field of online retailing. This could either be short-term or long-term depending upon attempts to gain dominance over one another (chapter 2 page 85 book – exploring corporate strategy) In terms of entry and exit barriers, there is a moderate rivalry between firms. The explanation to that is the profit making what the investors see in retail sector. https://www.extension.iastate.edu/AGDM/wholefarm/html/c5-200.html Consequently, Amazon.com stands on a better scale of performance as when it started operating there were low exit barriers that made the company to add to its value. But these current times, investments and barriers are getting more complex that puts pressure on firms which are stepping into recent marking to perform above. The firms that hold strong grounds (as mentioned EBay, Alibaba etc.) are giving intense rivalry to Amazon.com. Conclusion Porter’s Five Forces Model Conclusion Supplier’s power Mid-High Customer’s Power Mid-High Threat of New Entrants Low Threat of Substitutes High Degree of Rivalry Mid-high Viewing the tabular conclusion gets us to further conclude that Amazon.com Inc has increased its competitive advantage, in a good degree, one might say.

How to Write a Business Report Essay - 18530 Words

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